A participatory creative project to surface the norms that we live by.

365 days. 365 norms.

One at a time.

/ 365

NORMS DROPPED

/ 365

NORMS DROPPED

norms DROPPED here, one by one

Next NORMs begin to drop on 20th July 2026.

Also on instagram → @norm.drop

NO.
047
In public spaces I need to sit by a wall/solid surface, and preferably in a corner, so I feel protected. If I could, I would eat on the floor in public spaces.
I feel the energy of the room around me from all directions. I have a sense of dread if there is movement and activity behind me in public spaces. So wherever I am, I need to find a place to sit with a backrest. In restaurants/cafes floating tables are a big no. I've tried it, but my body goes into flight or fight. At home, I eat most of my meals on the floor (preferably on a soft texture), even though I have tables. I wish there were more restaurants with floor seating in Europe.
lili
25-34
White / of European descent
Female
NO.
046
I trust the quiet conversation between my intuition and something bigger than myself.
In the woods, by the sea and on the hills, I find a quiet conversation that asks nothing of me except that I listen. I don't hear words, but I feel an energy that is ancient, patient and deeply reassuring. It reminds me that I belong to something much older than human history and much bigger than myself. This brings great comfort to me. Much of my life is spent being practical, polished and constantly adapting to the many roles I hold. Nature is where I put those roles down. This is where I feel normal.
Emma
35-44
Female
United Kingdom
NO.
045
When someone asks me how I feel, I freeze and get stuck wondering what the ‘right’ answer is.
I can’t connect with how I actually feel in that moment of being asked directly, I’m just thinking about what they expect to hear and scrambling to find the words. Why are they asking me that, what do they see? What’s the correct answer? What even are the right words beyond “good” or “bad”?
P
25-34
White / of European descent
Female
United Kingdom
Autism, OCD
NO.
044
The first thing I do when I get home is take off my bra.
The search for freedom and to be unrestricted is real.
Whitney
45-54
White / of European descent
Female
United States
NO.
043
I always eat rice with a fork & spoon.
I picked it’s up from living in Thailand at 19. I find it distressing to use a knife & fork to eat rice, so I always ask for a spoon. Even if it seems odd.
Julia
45-54
United Kingdom
NO.
042
I cross my two fingers on both hands and kiss them individually before a stressful event (such as before a photoshoot or presentation). It keeps me grounded and it’s my way of cheering myself on and wishing myself luck.
It helps me to get out of my head and into my body before a photoshoot. It’s a ritual that reaffirms my capabilities and reassures me that all will be well.
Alex
45-54
White / of European descent
Male
United Kingdom
ADHD
NO.
041
I struggle everyday to be who I really am. I surrender to the anxiety of standing out through lack of confidence, and fail to back myself. Doubt and negative memories of past failures haunt me.
Lack of energy is the biggest thing that underlines of all my issues. I try to eat well, but often end up eating crap to combat the tiredness and negative feelings.
Simon
45-54
White / of European descent
Male
United Kingdom
Dyslexia, AuDHD, ADHD, Autism
NO.
040
I have a tendency to overshare, wear my heart on my sleeve & trust freely.
I'll happily fill a silence, but don't like crowds.
Dave
45-54
White / of European descent
Male
NO.
039
I’m very direct and honest when I communicate, it takes a lot of energy to soften my tone and figure out how others need me to be.
Sometimes (often), I feel like my voice & way of being/thinking is not acceptable or desired. People seem to get irritated when I talk about the things I feel most passionate about. I’m late diagnosed autistic, and have been heavily masking which has caused issues with my mental health. Over the years, my sense of self has been chipped away as a result.
Julia
45-54
Autism, ADHD, Dyspraxia
NO.
038
I can’t leave or work from home unless everything is in its place. I need order and tidiness to be able to sit and work.
Kirsten
45-54
White / of European descent
Female
United Kingdom
OCD, ADHD
NO.
037
Waking up naturally at 4:30 am, ready (and even a little excited) to get to work.
Michele
35-44
White / of European descent
Female
Netherlands
NO.
036
I don't like how beds are always next to walls. I like to hang off the end so often sleep the wrong way round in bed.
45-54
White / of European descent
Male
United Kingdom
Dyslexia, ADHD

Add your voice...

Complete anonymously – or choose what details to share.
All you need is 5 minutes.
We'll guide you through it.

Also on instagram → @norm.drop